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The Press Release
Video can enhance the message of a press release adding great clarity to the core message and giving journalists and editors more content to use.

Social Media
It is getting easier to share video through blogs, facebook, Twitter and more. Its viral nature can create enhance any marketing campaign.

Search Engines
Video supported by a keyword rich title and descriptive paragraph can help make sure that your video is listed in the video search results. Google Video now indexes videos from tens of video sites, including Metacafe, iFilm, Grouper, Yahoo Video, MySpace, Break.com, Daily Motion, Vimeo, Veoh, AOL Video, Jumpcut, Revver, Guba, BBC and YouTube.

Viral Adverts
Creating a series of viral videos that become popular through Internet sharing is becoming more and more popular. In 2009 we worked with K3 and used a variation of “The Office” called “The Factory” which is still doing well today.
Example: http://www.youtube.com/K3BTG

You Tube
YouTube has over 20 million viewers. So why not try tapping into that with a video about your product and services? This is one of the easiest areas to enter online marketing and drive traffic to your company’s website.

Video Pitch
A picture is worth a 1000 words? A moving picture is worth far more. You can explain in 30 seconds what you do and how your company can make a difference for the customer. How many words do you think it would take to explain that and how long will it take to read and comprehend? Video is the best bait to use on your sales or marketing hook.

Case Studies
Why not take a successful case study and turn it into a video example of what you can do for your prospective clients?

Video Testimonials
One of the most powerful tools you can have is a written testimonial! Wrong. A client on video explaining what makes your company great is better.

 

 

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