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VidPR now works with Event Organisers to help direct video into areas that will drive and promote their event and brand. Through working with companies like UBM and the World Trade Group we quickly saw the need for pre-show video content to help build and reinforce the marketing buzz before the event started. At the show itself we then started to focus on delivering video content for media partners to support their online editorial content with video interviews.
In most cases we work with the Event Organisers to help coordinate video content through their Social Media platforms. Our work with Internet World in 2010 saw the shooting of pre-show video interviews that were posted through Twitter, Linkedin, facebook and You Tube. This is now a service which we offer to all Event Organisers.
How is video used at events?
1. Pre-show video interviews which are then sent out to visitors and distributed via Social Media platforms.
2. Supply of exclusive video content to media partners.
3. Video updates, training and advice to exhibitors.
4. Video testimonials from visitors and exhibitors for use in ongoing marketing.
5.
Behind the scenes.
Contact Information:
Michael Patrick (Media Video Interview / Pre-Show Services) m.patrick@vidpr.com
Telephone: +44 (0)870 4289 046
General Email: info@vidpr.com